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Featured Session

Who Owns the Customer? Distribution, AI & the Battle for the Insurance Interface

From embedded insurance to AI advisors — how distribution and customer relationships are being redefined.

📅 Date: TBA ⏰ Time: TBA 🌐 Format: Virtual Event
📅 Add to Calendar Register Here →

Session Overview

In insurance, control has always followed distribution.

But that is changing.

AI, embedded finance, and digital platforms are redefining how customers discover, understand, and purchase insurance. The traditional model — where brokers and agents own the relationship — is being challenged by a new set of players:

  • Platforms and ecosystems embedding insurance into everyday journeys
  • AI-driven interfaces shaping customer decisions
  • FinTechs and non-insurance players becoming distributors

At the same time, customer expectations are evolving:

  • Faster, simpler interactions
  • More transparency
  • More personalization

This session explores the intersection of distribution and customer behavior — and the growing battle to own the interface, the data, and the relationship.

At the center of the discussion is a defining question:  
👉 If AI and platforms control the customer interaction, what role is left for traditional insurers and brokers?
Speakers

Speaker lineup coming soon